# Asset Evaluation

Test how your creatives perform in AI-driven environments before they go live. Ensure your text, image, and video assets show up correctly and persuasively across AI-generated answers and recommendations.

## How Asset Evaluation Works

Asset Evaluation gives you a clear, actionable understanding of how your creative assets are interpreted by AI models - helping you ensure your brand is represented accurately, consistently, and persuasively in generative answers.

### Steps

1. **Test Assets Across AI Models**  
   Upload text, images, or video assets to see how leading AI models interpret, describe, and rank them - identifying strengths, weaknesses, and misalignments before launch.

## Features to Make Your Assets AI-Ready

Everything you need to evaluate, score, and optimize your creative assets for maximum impact.

### Multimodal Testing

Evaluate text, images, and videos across top AI models before publishing.

### AI Performance Scoring

Get detailed scores on sentiment, tone, relevance, and brand alignment.

### Optimization Recommendations

Receive actionable guidance to improve your assets’ AI performance.

### Comparative Asset Analysis

Compare multiple asset versions to choose the best-performing option.

### Pre-Flight Validation

Validate creatives pre-launch to reduce risk and maximize campaign impact.

## From Testing to Impactful Creative

See how brands use Asset Evaluation to ensure every piece of content is optimized for AI visibility and resonance.

**Read the Story**

## Frequently Asked Questions

### What is Asset Evaluation?

It’s a tool to test how your text, images, and videos are interpreted by AI models — so you can improve them before launch.

### Which assets can I test?

Text (headlines, body copy), images (product shots, creative visuals), and videos.

### How are assets scored?

We analyze sentiment, tone, brand alignment, and relevance across top AI models.

### Can I compare multiple assets?

Yes. Easily test variations side by side to choose the best-performing creative.

### How do I use the insights?

Refine your creative strategy, improve briefing, and reduce the risk of misaligned messaging.